Hidden on the shores of Lake Rotoiti and only accessible by boat or air, Lake Rotoiti Hot Pools offers one of New Zealand's most unique geothermal experiences. I was commissioned to create a complete content library that captured both the destination and the journey required to get there.

The project included a cinematic hero film, a series of social-first videos and a comprehensive photography library designed to showcase the atmosphere, scenery and sense of escape that defines the experience. From tranquil moments in the mineral pools to life on the lake, the final collection gives the team a versatile bank of visual content for marketing across web, social and future campaigns.